recent projects adventures stuff

BOdy of work

Hi.

Thanks for stopping by.

Email me if you want to see the work I’ve got behind the curtain, or if you want a tour through the weeds on some working files.

 
 

Designing for Patients in Complex Care

Health Navigation, Patient Experience, UX Research, Service Design

Patients navigating complex care pathways — scheduling, consent, next steps — often hit friction at the moments that matter most. Lack of information and lack of trust in the system can cause delays and exacerbated health problems. I led product design for a health navigation system at a major Midwest health system, working from research to prototype to executive demos. We focused on trust, accessibility, and clear language. Importantly, we also didn’t want to make the patient download yet antother app.

CHEWY

As Lead UX on the Chewy Storefront, I partnered with product teams across multiple business verticals, working on the full arc of the customer experience.

My work spanned cart and checkout optimization, post-purchase experience, and Chewy’s Gift Card launch and roll out— a cross-vertical initiative that brought together UX, content design, and engineering teams at scale.

Below are two of those projects in detail. The Gift Cards effort was one of the most collaborative and complex I’ve been a part of. If you have the time to spare and want the full story, let’s connect. There were many heroes of that project, and I love to share their stories, too.


untangling Returning Customer Checkout

Improved Chewy Checkout Screen circa Feb 2021

Returning customers were abandoning checkout at an alarming rate.

I worked with research and product to design and and implement a new workflow to guide customers through a streamlined checkout process and improve customer success.


Refining ORder Confirmation

Improved Chew Order Confirmation Page Circa Jan 2021

Customers previously had different experiences post-checkout on mobile web or desktop. The inconsistency made it difficult to communicate with the customer.

I created an aligned experience and moved the tone from transactional to conversational, making the experience more personal, and inline with our brand voice.

Operation camp

Nonprofit, Fundraising, Brand Awareness, Community Building

For twelve years, I was on the board of OperationCamp, a small (single-digit headcount) A 501(3)C non-profit organization that raised money to send children of fallen US service members to summer camps at little or no cost to the surviving parent or guardian. We sent over 100 kids in that time. We can't take away their grief, but we could give them a place to make new friends, skills, and memories - and a chance for their caretakers to rest.

I designed, built, and maintained the website through Squarespace, guided the founder through updates, helped plan and facilitate fundraisers, built obstacle courses, and entertained kids.

The toughest work was explaining to folks why we have to do it.